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5 Tips for Smart Scaling
Written for EO by Christina Sanders You’ve started a business, and it’s taking off. It’s a great feeling. Now, the next hurdle is quickly heading your way: scaling. Taking your business to the next level can be a challenge—but only if you’re not prepared for it. Here are a few lessons that I learned from
It’s About Time
Written for EO by Don Scott, who applies 35 years' experience in business and finance with a master’s degree in psychology to explore the path to meaningful change. We equate being busy as being virtuous. When we're maxed out, it feels safe. It must be productive. (Or is it?) It’s a badge of courage, honor or something ...
What Are Brand Ambassadors and How Can You Use Them?
Written for EO by Jessica Thiefels, social media coach and organic marketing consultant. Consumers are tired of being marketed to, especially on social media. In fact, 74 percent of millennials and generation Z consumers don't want to be targeted by ads in their newsfeed, according to Lithium. What’s more, 56 percent of these consumers are cutting back on social media
Benjamin Button Biohacker
Written by Ben Ridler. The original version of this article appeared on Ben’s Medium channel. Ben is an experienced CEO, leader, strategic planner, growth hacker and product developer. He has started five companies, each of which exceeded US$1 million in revenue. Ben is an EO New Zealand member who joined in 2002. Almost a year
How a Little Bit of Fear Breeds Innovation
Co-founder of Owned Outcomes Krupa Srinivas explores the value of fear in an entrepreneur's journey as she describes partnering with a US healthcare intermediary to solve the problem of cataloguing hospital supplies. The US hospital supply chain is one of the largest supply chains in need of an overhaul. Market participants struggle with the lack of
Tips for Passing on Your Values to the Next Generation
The lessons learned through bootstrapping are important not only to entrepreneurs and their workforces, but to their children as well. Whether your kids will one day run the family business or you simply wish to pass on the values and work ethics that helped you succeed in starting and owning a business, devoting time to coaching your children can feel like