
Stories + Resources Insights for Entrepreneurs
Explore our curated content hub for entrepreneurs. Dive into expert insights, success stories, and practical advice to fuel your business growth and personal development.

Get to Know Your Clients
By Megan McElwain, president & CEO of McElwain & Company and a former EO Accelerator participant My elevator pitch to Entrepreneurs Organization member Jody Steinhauer took on new meaning when it took place on the elevator ride down from the top of the CN Tower. As a member of the EO’s Accelerator program, I had attended
Creating a Business Animation that Works
by Heather Baker, an EO UK-London member and CEO of TopLine Comms. Heather gives readers the inside track on how to make a fantastic animation that works for their brand. Animation can be one of the most powerful ways of explaining complex or abstract concepts to an audience, but I can tell you from experience
Fill Your Pipeline in December
By Caryn Kopp, “Chief Door Opener” at Kopp Consulting and an EO New Jersey member Why spend the last two weeks of December cleaning out files when you could be filling next year’s pipeline with new business? Most business owners and salespeople believe that trying to reach prospects at the end of the year is
4 Reasons Video Content is an Effective Marketing Tool
by Frank Vitteta, an Overdrive contributor and Online Marketing Executive Manager of Knice Creative A successful marketing campaign is essential for any business to thrive within their market. With the increasingly important need to have a presence on social media, video content is an effective marketing tool that will generate more benefits than any other
The Role of Risk
By Angel Jones, CEO of Homecoming Revolution and a member of EO Johannesburg In the late 1990s, with a post-graduate degree and a year of backpacking under my belt, I landed in London. Miraculously, I found a job with the Saatchi brothers. They’d just left Saatchi & Saatchi and started a rival agency, M&C Saatchi.